News

“Action Figure Demand Remains Strong”: Playthings

The most recent issue of toy trade Playthings contains a super-positive piece about... 

BREAKING NEWS: EMCE/Mattel Bring Back ’70s Superhero Line BREAKING NEWS: EMCE/Mattel Bring Back ’70s Superhero Line

EMCE Brand Manager Paul “Dr. Mego” Clarke joined reps from Mattel and... 

FearWerx Creates Con Exclusive Zombie Figure FearWerx Creates Con Exclusive Zombie Figure

  FearWerx, the horror merchandise brand and site of the largest online horror... 

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Insights

Observations about trends, business practices and culture from SphereWerx President Joe Sena.


“Con-solidation” Part One

As long as I’ve attended, produced, guested or exhibited at fan conventions,... 

The China Syndrome

There’s a lot of noise this year about toys made in China.  You’re familiar... 

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Products/Services

PRODUCTS

Across all SphereWerx brands, we have created numerous products both physical and virtual.  Innovative thinking allows us to be adept at most design, development and manufacturing processes for the audiences we serve. PHYSICAL PRODUCTS: With 20 years’ experience, we launched our proprietary merchandising/distribution initiative fully confident... Read more>>

SERVICES

Nobody knows how to reach a targeted niche like SphereWerx.  We have created or managed on- and offline marketing programs using traditional  next-geneneration methods for over 20 years. Partners and clients benefit because we apply the same methodologies to campaigns for our own products.  We know fundamentally that the goal is to get it in the... Read more>>

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